Basetrade Global’s CEO, Francis Zadan, attended the  event at Methodist Central Hall in London on 9 February 2012. The conference, organised by UK Trade & Investment, was addressed by senior British business and political figures including Lord Powell of Bayswater and the Secretary of State for Business, Innovation and Skills, Vince Cable.

“In the coming year Echelon’s management team is committed to expanding opportunities to supply bitumen and direct-reduced iron beyond its existing Asian markets,” commented Dr Zadan. “By purchasing and supplying raw materials in Asia, Basetrade Global is one of those companies that can help UK Trade & Investment’s Asia Task Force fulfil its remit to focus British businesses anew on the emerging markets of the Far East.”